Question 1(a) · 10 marks · 103 words written
Opening · a definition
Cultural sensitivity refers to an individual's/community's responsivity and acceptance to various cultures.
Body · points
How individuals can benefit
→ Less cultural conflict. → More harmony. → Can learn and adopt good things from other cultures. → Enhance intellectual humility and empathy. → Will help him work in different environments and among different people.
How organisations can benefit
→ Create acceptability especially in diverse society like India.
eg. McDonalds observing vegetarianism during Navratri → lower attrition rates → Fulfills corporate social responsibility → Enhances popularity of products/services. → Humanizes the organisation.
Close · a summary
Individuals and organisations are microcosms of society and thus must show cultural sensitivity.