AIR 44 · CSE 2017 · GS4 · 41 pages

Abhilash: GS4 answer copy

6 answers by Abhilash, as written in the test. Each question opens a page with how other toppers answered it.

The questions

  1. Q1(a)1(a)
  2. Q1(b)Gandhiji equated cleanliness to godliness. Unfortunately in the land of Gandhi, we find urban areas to be unclean & dirty despite dedicated schemes like Swachh Bharat Abhiyan. Competition is often blamed for instigating cheating and unethical behaviour. I do not think the blame is justified.
  3. Q5(a)5-(a) Silence in the face of injustice even if you are unaffected is complicity with the perpetrator.
  4. Q6Privileges and principles are two sides of the same coin. One is essentially accompanied by the other. In modern individualistic society, people often value their privilege more than the principles. This degenerates the society and is not conducive for its development.
  5. Q8India is a patriarchal society where women's conduct is often tried to be regulated. Prescription of dress code is a manifestation of same patriarchal mindset. It has following implications :-
  6. Q8(b)Present real data and plan of action to control it

The answers

Question 1(a) · 218 words written

1(a)

Opening

In the age of television and mass media, there has been a proliferation of advertisements where celebrities endorse products. Many a times such products are inherently harmful e.g → tobacco, liquor, pan-masala etc or turn out to be harmful due to lack of good manufacturing practices e.g → pesticide content in sweet drinks.

Endorsement by celebrities are used to entice people to purchase those products by using credibility of the celebrity. Hence there are several ethical issues in endorsement of inherently harmful products:-

Body · points

(1) Responsibility to fans - Celebrities ought to be responsible for the well being of their fans. Such endorsements are tantamount to breach of faith. e.g → If youngsters consume pan-masala due to such ads, assuming they are safe and healthy.

(2) Vulnerable Children - children are especially vulnerable because they are unable to rationalize choices based on health factor. The increasing obesity in children of India due to consumption of fast food and aerated drinks is partly responsible to the celebrity endorsement.

Close

Celebrities are morally responsible for their fans. They mustn't engage in endorsement of products which are not healthy. After all, their fans' trust is far more valuable than short-term monetary gains. e.g → Pulela Gopichand refused to endorse Coca-Cola after winning England Open. Such commitment show that they hold all humans equal.